Since its launch in 1998, Optimus has been continuously growing in the Portuguese market with one goal in mind: to lead the Portuguese telecommunications market by making people’s lives easier. By the end of the third quarter 2003, Optimus had already achieved more than 2.25 million customers and reached a 22.4% market share.

"We chose Atos Origin because they have extensive experience in rating and billing solutions, plus an unrivalled systems integration expertise. Thanks to this we count on a high performance rating solution to support the launch of GPRS advanced services."

Rafael Camacho, Core Network Engineering, Optimus

Business Challenges

• Create a real-time content management solution that best presents value services (prepaid and postpaid) to Optimus’ end users
• Maximize GPRS revenue
• Avoid the risk of fraud related to prepaid hot billing systems
• Enable roaming support capabilities

Solutions

The solution has been installed without any upgrades to the existing infrastructure and enables:

• Content filtering and metering to provide real-time rating by type instead of volume or duration
• Easy deployment of GPRS and UMTS value-added services (special rating for peak hours of specific services, location sensitive rating, differentiated billing for different services,…)

Benefits

• Optimus is the first operator to have the real-time capability for GPRS in the market
• Fraud control, customer overcharging reduction for unwanted or non premium services and sensitive content charging are made possible
• ROI maximization and churn reduction
• New payers generation via predefined content free access

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